The success of a modern-day business organization significantly depends on digital positioning. Brands/businesses that can improve their positioning through innovative means generate more sales/revenue. Hence, having advanced SEO approaches are must for your company.
You must check out the importance of SEO for your business before proceeding with the blog to have a better understanding. Focusing on the key elements and tools for improved SEO, Backlinks can be recognized to have a significant role in optimizing SEO results.
As per Google Search Engine Rankings, websites ranked #1 have 3.8X more backlinks than the top 10 websites. However, Backlink is not the only component but plays a substantial role in SEO.
What are Backlinks?
Now a concern you might have is “What are Backlinks?”
Backlinks are external links that redirect the user/audience to the targeted website. Such helps to attract your targeted audience and readers to your primary website. Such a website can be your product/service page, where users’ actions can help you earn revenue. The user’s action can be to shop or subscribe to your product/service.
Hence earning backlinks on a reputed or recognized platform can help your website gain better SEO results. But having Backlinks are not as simple as they appear. You must connect with the best SEO Services in Jaipur to get the appropriate Backlinking strategies. Verve Online Marketing is a leading provider of SEO Services in Jaipur. VOM has also trusted for delivering affordable SEO Toronto.
Key Strategies to ensure effective Backlinking
Having Backlinks can be effective for your website, but too much backlinking can also degrade your website ranking. Hence, backlinking strategies are to be planned that can have a positive impact on your website.
- Merge Backlinking and Content Quality
While developing a Backlinking strategy, you must consider the quality of content posted on the website. A blog/website with engaging and valuable information will attract more readers and influence them to click on your website. However, in the process, there is a need for experienced SEO Services in Jaipur.
The improved Google algorithms filter out spam and irrelevant backlinks, having no impact on your website rankings. Hence, there is a need to plan on relevant backlinking strategies that can help your website grow organically. >60% of companies outsource their backlinking to a reputed SEO Company in Vancouver. Hence, backlinking is worth considering.
- Focus on earning Backlinks.
A practical Backlinking approach is to earn links rather than placing them on your own. For example, if you present a well-researched article on your website, it will attract other researchers/websites to get the statistics from your webpage. Further, they link it to your webpage for more details. It is not only in the case of researched data but can be for a product or service.
Being a clothing brand, you can have content about styling/clothing trends or patterns and backlink specific products. Such will influence the readers to click on the provided link, resulting in improved product rankings. It is just an example of several other approaches that exist which can be implemented with the help of leading SEO Services in Jaipur.
- Focus on Relevancy
A Backlinking approach that you must avoid is too much backlinking to your website. If you have placed too many of your website links on a single page/website, Google’s algorithm considers it as spam and filters it out. Hence, it is crucial to plan for the relevancy of your link placements.
Further, a worthy approach to be adopted is allowing backlinks to other reputed/credible websites. It may feel like you are redirecting your audience to another website. But it helps to improve your content credibility and ensures a better SEO ranking.
- Consider Core Pillars
The only aim of backlinking is to drive traffic/audience to your website. Hence, to achieve such an aim, the focus should be on the core pillars. It includes Expertise, Trustworthiness, Authoritativeness, and Experience. Simply providing backlinking is not influential. It is necessary to conduct a real-time study, recognize impactful areas, and integrate them.
Verve Online Marketing has a team of SEO experts, who can deliver optimized and authoritative strategies as per your business area.
Types of Backlinks
- Editorial Backlinks
These are considered to be the most effective type of backlinks that can guarantee tangible results for your website traffic. But getting editorial backlinks without the help of experienced SEO Services in Jaipur is challenging. These backlinks are not posted by you but are placed by credible and authoritative websites.
For example, your product is featured in Forbes’s top 10 products in a specific category. Hence, it will improve your brand’s credibility and will attract the relevant audience to your website. But to earn such backlinks, there is a need for an improved focus on both the product quality as well as the webpage content.
- Guest Blogging Backlinks
It is the easiest way to earn backlinks. To attract your audience, you can simply post informative blogs/articles on other websites to improve your search engine rankings. You just need to identify high-quality websites allowing guest users to post blogs.
An industry average of 60% of companies outsource their guest blogging to SEO experts. As the experts have information about such websites and tips to optimize guest post content.
- Comment Backlinks
To attract your potential audiences, you can also focus on the strategic approach to post backlinks in comment sections of blogs written by someone else. However, these backlinks mostly went unnoticed even though Google considers them spam. But to your surprise, these commenting strategies work even well. But their success is solely dependent on their relevancy. The comments being placed must be on a website relevant to your product and service.
- Social Media Backlinks
You can also consider placing backlinks on social media posts and profiles. If you have a business social page, you must ensure linking them to your product pages. Such will redirect the audience to your brand’s website and improve search rankings. But the success of such backlinking approaches depends on the effectiveness of Social Media Marketing approaches for your business.
Conclusion
Verve Online Marketing is a leading SEO services provider serving clients across the globe. You can get quality SEO Services in Jaipur or affordable SEO Toronto with VOM. Our team of skilled SEO professionals delivers guaranteed results through customized SEO strategies. Whether you are looking for an SEO Company in Vancouver or India, VOM is the leading brand providing SEO, SMO, and Performance Marketing services.
