Are you planning a solid funnel that can actually sell homes for your real estate clients as a Performance Marketing Company in India?
Are you a real estate company to can invest in a campaign that can actually bring quality leads?
In both cases, you are exactly where you should be. This is because here we are going to discuss how you can easily create a high-converting real estate marketing funnel using performance marketing. So, let us just get with it. Here we go.
Funnel steps and tactics
Awareness (Top of Funnel)
You must attract a broad audience and have them recognise your listings and services, and for that, you can use strategies like-
- You can do Social Media Marketing to post advertisements on sites such as Facebook and Instagram to target various audiences according to the best Performance Marketing Company in India.
- Video Promotion to produce captivating videos that present properties, neighbourhood features, and market trends.
- Content Marketing to create blog articles and posts that are SEO-optimised to tackle frequent queries, for example, “Signs you should sell your home”.
Consideration (Middle of Funnel)
The objective here is to attract warm leads and develop relationships, leading them to consider you as their agent.
You can use the following tactics to do so.
- Email Nurturing to design automated drip campaigns that deliver helpful content to leads who have expressed interest.
- Virtual Tours to provide interactive virtual tours to potential clients with an up-close view of properties on the web.
- Personalised Follow-ups to personalise follow-ups with interested potential clients according to their interests and activity.
- Valuable Content to offer market trends, home-buying advice, and tutorials to establish yourself as an authority.
Decision (Bottom of Funnel)
Here, you need to find lead interested prospects to become paying clients and through the buying process according to the best seo company in Jaipur.
You can use the following tactics to do so.
- Property Viewings to organise and undertake viewings of the property for serious potential purchasers.
- Offer Negotiation for helping clients prepare and negotiate an offer.
- Transaction Coordination to assist clients by coordinating dealings with solicitors, surveyors, and mortgage companies to enable a smooth transaction.
- Social Proof to provide testimonials and success stories from happy clients to instil confidence.
Summing Up
Lastly, we can summarise that if you want to create a high-performing funnel that can actually sell homes for your real estate brand, then make sure to take care of all the above-mentioned things. The best thing would be if you hire a professional and the best seo company in Jaipur, like VerveOnlineMarketing. To know more, please visit the website today.
