How To Change Your Facebook Page To A Local Business

Facebook has become a brilliant tool for companies to target their audiences more sophistically and brilliantly. On the Facebook platform, the number of user interactions made in a day is 1.9 billion already. That would be a great opportunity for the businesses to connect with the users and make them aware of your businesses.

Facebook is one of the top social media platforms where millions of users daily visit the pages and do business. It is the best medium where any business can perform its business. Therefore it is a good idea to start your business on Facebook in the year 2024. It will give multiple benefits to the businesses. There are various tools for businesses to conduct their marketing strategies and achieve results in the least time.

The terminology used behind doing business on Facebook is known as Facebook marketing, where several tools are used. Like Facebook Meta suite, Facebook commerce, etc for ad campaigning and other promotional tools. It is a great idea for businesses to promote their business on Facebook.

The Facebook is best platform for businesses to be aware of their potential audiences using analytics tools to know better about audience demographics and their activities. Through paid marketing or PPC, the PPC marketers achieve results.

The first thing you should start with creating a business page if you are new to Facebook or updating your Facebook personal profile into a local business. Below are the steps that help you create the Facebook Page.

So let’s get started.

What do you know about Facebook Categories? 

The Facebook account is simple to create and easy to interact with the audiences. The Facebook account can be created in the following manner.

1. Log in: log in to your account.
2. Business page: Give the name of the business page. For that you can do such like this: 

Setting> Admin Panel> Edit Page

You can change the name of your Facebook page into the business name with the ‘Edit Page’ section inside the setting.

Page info and add business type:  

Add the page into details like the name of the page and its category or business type. Company name is the category name and the subcategory is the type of the business.

Update info:

After adding the relevant details, you can update the info tab.

Method to Change Facebook Account into Local Business

The method to change the existing personal Facebook account into your local business is very simple and easy. You need to access your settings section and from there you can change the profile into the local business. Make it turn into public so that the audience can watch it.

How to Create a Facebook Business Page? 

• Admin of the Facebook page

The first step for creating the Facebook Business Page is you must be the admin of the page. The admin has the authority to make any read, write, and edit changes to the page. 

• Create a page: Page: Create 

If you have already a page on Facebook then you can change it to a business page with the setting section and ‘edit profile’. 

But if you are completely new to Facebook, then you should create a Facebook page with the ‘create a new page’. The relevant business details you should add on the page for a better understanding of the business.

1. Name: the name of the Facebook page must be unique. It is the brand identity therefore it must be unique and easily remembered. 
2. Category: add a category to the business page. The category is the type of the business. 
3. Description: add a description of the Facebook page to introduce your brand to the audience. 

• Facebook business page info 

The Facebook business page information must be relevant to the brand type and should have additional information/details. Suppose you are giving Digital marketing services or SEO services in Jaipur, then you should add information about it.

1. Website: the website should be the digital identity of the business that represents that the company is real, not fake.  
2. Contact number: you should add the contact details so that the customer and clients can easily contact you.  
3. Business hours availability: add the business hours for your availability such that anyone can contact you.

• Cover image and profile pic

Try to some fun elements to your Facebook page. The cover image is the banner image of the Facebook page which should be unique and impact the brand vision. The profile image is the public identity of the company. It must be unique, clear, and precise. 

• Add action button 

The action button is very important for companies to invite their audiences for more talk and interaction. This requests the audience/user to connect with you after Facebook and to know your business more.

1. Follow us: Follow us with a request for the following Facebook. So that the user is aware of the important updates on Facebook.
2. View shop: view shop is the category where the user can by clicking visit the website page to purchase products.
3. Call now: the call now details help your customers to reach out to you easily.
4. Book now: it is the option to book the business facility with quicker steps. When you have a boutique or wedding destination planner, the audience requests you for ‘Book Now’ services.
5. Request quote: the user asks for the services of the marketing company or any website designing company for digital marketing services and website designing services. Such that the user raises the ‘request quote’. 

• Publish 

Once you have entered all the details, then you can tap on the ‘publish button’. That’s it. Your Facebook business profile is now created and live.

Conclusion 

Facebook is the umbrella of services that provides the golden opportunity for businesses to connect and interact with their customers. Therefore businesses of any domain should have a social profile/page on Facebook for business.

Facebook offers plenty of promotional tools and ads campaigning for businesses to reach their potential customers early. With the local business profile, you can start with your business and provide relevant services to the users.

If you are looking for the best SEO services in Jaipur, then you can connect with Verve Online Marketing. Our SEO experts would love to help you upscale your business on Facebook.