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In the world of likes, shares, subscribers, follows, unfollows, reels, and user engagement, getting swayed by its bling is not uncommon. Moreover, brands use this social media trend wave to their advantage to gain customer traction and build a customer base. There will hardly be
In this blog, we’ll just dive right into explaining ‘Storytelling in Indian brands’. Suppose you open a cafe right around the corner of the busiest street. There are about 20 cafes in the same lane serving a mix of Indian and Western food. All of
Marketing earlier was limited to skilled professionals and marketers in this industry, but after AI, things changed completely. The automated marketing tools now have AI integration, allowing even non-marketers to understand what it means. The metrics and key performance indicators available on marketing tools could
