Digital or Online Marketing approaches are no cakewalk but are also not rocket science. It requires an open and creative mindset to understand industry trends and to implement them. However, being an entrepreneur engaging yourself in
Performance Marketing is needed by every existing as well as emerging enterprise in the current marketplace. Whether a customer is looking to buy a product or service, they search for it online before buying it from
Modern-day brand promotion and marketing are all about creativity and uniqueness. The brands need to work on approaches that can establish a unique brand image. Hence, creating relevant and engaging content can be one of the
Each product requires a different marketing strategy, selling inexpensive items requires a different digital marketing approach, and selling an expensive item requires a different approach. There is also a need to understand which type of buyer
Remember the times when you used to go to the offline market for every need of yours; in those times what were your criteria to pick a store to shop for items? Most probably, it is
There was a time when most marketing was done on paper, whether in newspapers, flyers, or billboards. Other ways were radio, television, and humans. Things have changed in the last few decades. Now, maximum marketing efforts
Without proper exposure and reputation management, it will be difficult for a business to survive and thrive in the highly competitive world. That is why, from time to time they come up with ideas and strategies
Did you see my post on Instagram? Did you see what that brand posted the other day? See, this reel is going viral! What Brand did that influencer wear in her post? These are some of
Are you a brand owner or a Digital Marketing Agency in Gurgaon? Then, it is for you. At present, Instagram is one of the most popular and even we would say the most popular platform is
If you search for a product, for example, Red full-sleave Shirt on Google you will start getting ads on Instagram, Facebook, and even on e-commerce marketplaces by companies that offer or have similar products. This happens
The Orphan Pages…!! Are you familiar with the orphan pages before? I’m sure many of you have heard the term ‘orphan page’ before, but not about its meaning. So, don’t worry we will discuss from the
A brand is a term that somehow shows the authority and popularity of a business, product, service, person, or even concept in the marketplace. This single term can differentiate your business from others. However, building a
B2B is short for business-to-business. It is a business model that defines the relationship between the seller and their target audience. The target audience here will be the decision-makers of organisations. But do you know how
Did you know that there are more than 1300 digital marketing companies in India? No wonder the number is rising to never fall. So, you have arrived at a point where you must start marketing your
Businesses have adopted the digital route to surpass the competition that existed in the traditional market. The ultimate aim was to make use of the digital resources to scale the brand, reach potential audiences, and establish
2024 begins a new year and resolution for brands and businesses. Brands must align their product services perspectives with consumer needs. Consumers are the asset for the organization and user-generated searches are consent for faster goals.
My Website is Going Down!!… It is a general complaint of Website Owners and Brands on digital platforms. When you have a website you do not want to bother with its speed or performance. You always
The shifting industry scenario has also led to a transformation in the marketing approaches being adopted by organizations. Accordingly, from traditional offline marketing, the brands shifted towards a digital/online approach. However with the increasing brand’s concentration
